{"title":"Builders","description":"","products":[{"product_id":"sun-fade-frayed-raw-edge-fleece-zip-hoodie","title":"Sun Fade Frayed Raw Edge 001","description":"\u003cdiv class=\"product-name\"\u003eSun Fade Frayed Raw Edge 001\u003c\/div\u003e\n\u003cdiv class=\"product-name\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"product-price\"\u003e$81.99 · Zip Hoodie\u003c\/div\u003e\n\u003cp class=\"product-desc\"\u003eThis isn't a hoodie you buy off a rack. Drop 001 was built for the people who wake up before the world does — who know that everything worth having takes work, discomfort, and time. The sun-fade wash tells a story before you say a word. The frayed raw edge isn't a flaw. It's a choice. Just like the life you're building.\u003cbr\u003e\u003cbr\u003eLimited to the first drop. 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